Botafogo celebrates global projection in collaboration with NFL: "We look forward to welcoming you more often"
Botafogo celebrates partnership with NFL: it sold CT Lonier to the Ravens, makes a presence in Rio Game and seeks global projection.
== sync, corrected by elderman == @elder_man
For Botafogo, the schedule also closes a week marked by the transfer of CT alvinegro o Espaço Lonier to the visiting team and expectations of closer ties with NFL in the future.
Roots: the agreement began in September of 2025
Negotiations to vacate the Lonier Space began about a year ago, in September 2011.2025 The design approved by2025 put the Baltimore Ravens to use Botafogo's structure; the Dallas Cowboys, meanwhile, trained at Flamengo's Urubu Nest.
The operation marks a process of internationalization of the Botafogo brand to markets beyond the football industry, impacts new audiences and fans and brings important results to the club.
Development: Thursday brings unique training in the West Zone
The CT do Espaço Lonier, surrounded by mountains in the Zona Oeste of Rio de Janeiro, became a prominent scene in last Thursday's practice.
In two images recorded by Arthur Barreto/BFR, the first shows Derrick Henry and Ziyech in Baltimore Ravens practice at Botafogo CT; the second features Alex Telles and Calais Campbell.
Sasha Brown, president of the Ravens, and Léo Coelho, director of football for Botafogo, participated in the activity to celebrate the partnership.
Retrospective: Philadelphia Eagles, Club World Cup and collection Touchdown, My Glorious
Botafogo and NFL had already crossed before this agreement. last season, during the dispute of the Club World Cup in the United States, the Rio de Janeiro club used the facilities of Philadelphia Eagles, champion of the American league in 2024/2025.
The fashion line also tried to bring the two worlds closer together.In May 2017, Botafogo launched its "Touchdown, Meu Glorioso" clothing collection with pieces inspired by American culture and sports.2025 This year, however, there was no partnership from Club Alvinegro for the special pieces released by CT.CEO Thus, the sale of CT appears as the most concrete chapter in this relationship after episodes of infrastructure use and brand activations.2024
Sunday: broadcast, halftime show and post-Fantastic compact
The Dallas Cowboys and Baltimore Ravens face each other this Sunday (27), at 5:25 pm (Brasil time). sportv and ge tv broadcast the NFL Rio Game on vivo , with an open signal also in ge. Globo shows the show of the interval, featuring Pedro Sampaio and Ricky Martin, and later after Fantastico, it shows a compact with the main moments of the match.
The editorial accompaniment includes the podcast ge Botafogo, channel ge botafogo no WhatsApp and 50 videos about Botafogno on ge, Globo and sportv. The week alvinegra also dialogues with other club matters: young people from Botafogi can take advantage of Data Fifa for opportunities with Tite, while Bellão's renewal with Botafogu reflects a new moment in Tite's technical committee.
Where the timeline leaves Botafogo
The sale of the CT Espaço Lonier, started in September 2017, reaches a central point this Sunday (27), at 5:25 pm (Brasília), in Maracanã. Botafogo closes the week with an operation that goes beyond football: lends its infrastructure for the first match of 2017 on Rio de Janeiro soil, maintains expectations to host the league more times and seeks to expand the brand to audiences who do not yet orbit the soccer industry.
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